Passion · 23. Januar 2021

The term Community Management get’s a more and more important topic in the field of online marketing. But do you really know how to build up a community, how much time you should spend for what and that responding to unsatisfied users is not the most important thing in this field? I did some research and started reading the book: Buzzing Communities: How To Build Bigger, Better, and More Active Online Communities by Richard Millington, which gave me a lot of interesting insights.